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Merchandising

JINS launches a JoJo's Bizarre Adventure eyewear collection

The line centers on the eight main JoJos and goes on sale October 29 in Japan.

Juan Castillo 1 November 2026

JINS announced a new collaboration with JoJo's Bizarre Adventure. The eyewear collection went on sale October 29, 2026 at the chain's physical stores in Japan and at its official online store.

The line is based on the eight main JoJos from the different parts of the anime. Each frame translates its character's personality and will into the design, according to the brand. The models mix oval and browline shapes, two silhouettes that have been trending in eyewear for a while.

The nod to the series does not stop at the overall shape. JINS spread details for fans throughout the collection: the Joestar family star birthmark, motifs inspired by each character, and fine engravings that appear in different areas of the frames.

Anime characters next to glasses and accessories from the collaboration.Anime characters next to glasses and accessories from the collaboration.

Each model includes an exclusive box and a cleaning cloth with different colors and designs depending on the character. The brand's idea is for the accessories to also let you enter the world of the series.

A model of glasses from the collaboration between JINS and JoJo's Bizarre Adventure.A model of glasses from the collaboration between JINS and JoJo's Bizarre Adventure.

JINS's proposal aims for a specific balance: frames that work as everyday glasses, with a sober look at first glance, but loaded with references for those who know the series. The announcement insists that the details are meant to be felt with each use.

The collection is already available in Japan. No international distribution plans are mentioned in the announcement.

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