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Sawai Seiyaki Kabushikigaisha CMs

Sawai Seiyaki Kabushikigaisha CMs

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Sawai Seiyaki Kabushikigaisha, a pharmaceutical company, releases two commissioned commercials. The first, "Jouhouteikyou ni Tsuite," provides information about the company's approach to sharing medical knowledge. The second, "Okusuri Nomeru ka na?," is a musical video aimed at mothers and children.

This cheerful song uses animal characters to encourage children to take their medicine. The video incorporates techniques and psychology developed in collaboration with the Osaka Maternal and Childcare Center and the Japan Acoustic Laboratory.

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