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Momoya Norihei Anime CMs

Momoya Norihei Anime CMs

In 1958, five years after the launch of public television in Japan, a series of animated and live-action hybrid commercials for Momoya brand food products began airing. These advertisements were created by actor and comedian Tanuma Noriko, featuring his caricatured persona "Norihei Miki." The commercials quickly became popular for their witty puns and parodies, even expanding into newspaper comic flyers.

The series continued for over half a century, introducing more than 300 characters over its run. However, a core group of seven recurring characters remained central to the advertisements. Each short segment blended humor and wordplay, promoting the brand while entertaining audiences with Norihei's comedic antics.

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