LOSE IT

A stop-motion music video series created for Super Junior-D&E's song 'Lose It.' The three-part series brings the song's themes to life through intricate, handcrafted animation, with each episode presenting a different visual interpretation of the track.

The videos follow abstract narratives that explore emotions of loss, longing, and release, using meticulously designed puppets and sets. The series was released digitally alongside the song and streamed on Avex's official YouTube channel.