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Events

ATEEZ and Hello Kitty Launch BLACK SERIES Collection with Pop-Up in Tokyo

The temporary store opens on October 16 at MIL GALLERY Jingumae with figures, apparel, and a random photo card gift for purchases over 8,000 yen.

Mariana García 6 October 2026

The collaboration between ATEEZ and Hello Kitty now has a date and location. The BLACK SERIES collection will have a temporary store at MIL GALLERY Jingumae in Tokyo, from October 16 to 25, 2026.

The announcement comes with a preview of the catalog that will be available for purchase there. It includes three figures that come with a T-shirt, a hoodie, a thermal mug, and plush keychains. This is not a small collaboration: it bets on the pop-up format with editions designed for collectors.

Those who spend 8,000 yen including tax will receive a random photo card as a purchase bonus. An extra that echoes the usual dynamics of K-pop temporary stores and here blends the ATEEZ universe with Sanrio's iconic character.

A Collaboration Between Two Worlds

ATEEZ is no stranger to this type of partnership. The group has previously worked with fashion brands and Japanese franchises, and Hello Kitty remains a magnet for collaborations with international artists. The BLACK SERIES, by its name and aesthetic, points to a more subdued tone than Sanrio's classic pink.

The store will be at MIL GALLERY Jingumae, a Tokyo venue that has already hosted other events of this kind. The location, near Harajuku, fits the audience the collection is aimed at: fans of the group and followers of Japanese pop culture.

There is currently no information about online sales or a possible arrival of the collection in Latin America. Everything announced is limited to the physical store in Tokyo during those ten days.

October Fills Up with Pop-Ups

The event coincides with a packed schedule of temporary stores in Japan. The same month sees the opening of spaces dedicated to Haikyuu!!, Demon Slayer, and other franchises. The ATEEZ and Hello Kitty collaboration joins a circuit that in autumn tends to concentrate a good portion of exclusive merchandise launches.

For those traveling to Tokyo on those dates, the store is a clear stop if you're looking for items that won't be reprinted. The random photo card, moreover, invites repeat purchases if you want to complete the collection.

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